.:FASHION 16X9:.

‘Cake’ Fashion Video [food art]

April 20, 2010, 2:13 pm   0 Comments

cake_3

Still via today and tomorrow

Cake is a fashion video — a sort of long form commercial, but artier — directed by Stephen Blaise for Fly 16×9. The 20 minute long videos (which are cut from a 4 hour and 18 minute installation piece) feature models wearing designer clothing meticulously devouring entire cakes. The videos comment on design, consumption and body image in the context of major designers: Miu Miu (mocha cake with cherry blossoms), AF Vandervorst (chocolate mocha dome), Prada (mirror caramel cake & chocolate torte with chantilly cream), Zero Maria Cornejo (orange and white chocolate tiramisu), and Fendi (striped cake with chocolate roses). Click through to Fly 16×9 for the video (warning: autoplays). [via today and tomorrow]

—Paula Forbes

Via | Eatmedaily

via .:FASHION 16X9:..

The Best Feature Films About Food

Many excellent movies have been made in honor of the preparation, celebration and eating of food. As a follow-up to our 10 Best Food Documentaries list, here are the 15 best feature films about food:

15. Moonstruck (1987) [MGM]
This film, in which Cher and Nicolas Cage pursue an unlikely love affair, sets its pivotal conversations in Italian restaurants, or over breakfasts of red peppers, eggs and toast. Cher discovers the passionate, reckless Cage working the ovens in a bakery and eventually feeds him steak.

14. Soul Food (1997) [Twentieth-Century Fox]
A story of an African-American family in Chicago who is held together, against all odds, by the tradition of eating weekly Sunday dinners together, Soul Food’s family togetherness is aided by the food cooked by matriarch Mother Joe.

soulfood.jpg

13. Mostly Martha (2001) [Paramount]
This delightful German film depicts a rigid chef whose life—and cooking—is affected by an unconventional newcomer in her kitchen. Charmingly, if unsurprisingly, the tale equates the characters’ attitudes about food with their philosophies about life.

12. Fried Green Tomatoes (1991) [Universal]
Four talented actresses tell a multi-generational story about friendship among women, centered around delicious Southern-cuisine concoctions and the unappetizing and satisfyingly vengeful fate for one Very Bad Husband.

11. Fast Food Nation (2006) [Fox Searchlight]
Richard Linklater’s fictionalization of Eric Schlosser’s non-fiction book will never let you look at your value meal the same way again. After all, “There is shit in the meat.”

10. Delicatessen (1991) [Miramax]
A bizarre, darkly funny dystopic film about a post-World War II French apartment building under severe food rations from the government. To accommodate for the shortages, the butcher/landlord kills off his tenants one by one, selling the meat to the rest of the building via the currency of bags of dried corn.

9. Julie & Julia (2009) [Columbia]
Lost and directionless Julie embarks on a year-long project to cook every dish in Julia Child’s iconic cookbook, Mastering the Art of French Cooking. Killing lobsters and creating bizarre French concoctions, Amy Adams and Meryl Streep journey through the world of French gastronomy.

8. Waitress (2007) [Fox Searchlight]
This fantastical film features a plucky diner waitress who’s a wiz at pie-making, dreaming up pies to match her every mood. As she deals with a bleak pregnancy, an unhappy marriage and the possibility of a new life with her handsome obstetrician, she channels her feelings into the creation of some of the most mouth-watering desserts seen on film.

7. Like Water for Chocolate (1992) [Miramax]
An adaptation of Laura Esquievel’s novel about Mexican cooking and magical realism, Like Water for Chocolate depicts the passionate but forbidden love between two young people, Tita and Pedro. As Tita cooks, her moods and emotions directly enter her food, evoking violently powerful reactions—sometimes positive, sometimes disastrous—in all who eat her cooking.

LikeWaterForChocolate.jpg

6. Soylent Green (1973) [MGM]
“Soylent Green is people!” Charlton Heston headlined this apocalyptic film that centered around a bleak future of food shortages and corporate domination of nutritional rations. Provocative, if not exactly appetizing.

5. Chocolat (2000) [Miramax]
This light-hearted fairytale offers a parable about the power of chocolate to open the mind and convert the hard-hearted to love and compassion. Food porn at its best, it offers sequences set to a bouncy soundtrack of a rich array of chocolate desserts being prepared, inspiring an unnaturally strong craving for the best foodstuff on earth.

4. Willy Wonka & the Chocolate Factory (1971) [Paramount]
Certainly the most exuberant ode to candy ever put to celluloid, Gene Wilder is alternately creepy and strangely charming in one of the trippiest children’s films around.

3. Sideways (2004) [Fox Searchlight]
Alexander Payne’s quirky film takes its oenophilia seriously. Watch this breathtaking scene in which Maya (Virginia Madsen) eloquently explains to Miles (Paul Giamatti) why she thinks wine is so wonderful.

sideways.jpg

2. Eat Drink Man Woman (1994) [Samuel Goldwyn]
Ang Lee’s sumptuous Taiwanese film details the life and work of a talented but intensely difficult chef, a widower named Mr. Chu who has lost the use of his taste buds. The lonely Chu cooks elaborate feasts for his three lovelorn adult daughters, forcing his children to sit through brutally tense Sunday dinners at all costs. Watch the film’s evocative opening scene in Chu’s kitchen:

1. Babette’s Feast (1987) [Orion]
There’s not much excitement in the this tale of a strict Danish religious sect, whose internal divisions are melted by an extravagant feast (one they fear for all its exotic French origins)—but this winner of the Best Foreign-Language Film Oscar is a exquisite celebration of the joys of food and community and a marvelous parable of grace. Tim Regan-Porter

http://www.youtube.com/watch?v=fDbQ6ktcFPQ&feature=player_embedded

Via | pastemagazine

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And then comments

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You missed one of the best food movies of all time… Big Night (1996) with Tony Shalhoub, Minnie Driver and Stanley Tucci.

Seems you also missed the best one, Tampopo.

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Do You know more?

Many excellent movies have been made in honor of the preparation, celebration and eating of food. As a follow-up to our 10 Best Food Documentaries list, here are the 15 best feature films about food:

15. Moonstruck (1987) [MGM]
This film, in which Cher and Nicolas Cage pursue an unlikely love affair, sets its pivotal conversations in Italian restaurants, or over breakfasts of red peppers, eggs and toast. Cher discovers the passionate, reckless Cage working the ovens in a bakery and eventually feeds him steak.

14. Soul Food (1997) [Twentieth-Century Fox]
A story of an African-American family in Chicago who is held together, against all odds, by the tradition of eating weekly Sunday dinners together, Soul Food’s family togetherness is aided by the food cooked by matriarch Mother Joe.

soulfood.jpg

13. Mostly Martha (2001) [Paramount]
This delightful German film depicts a rigid chef whose life—and cooking—is affected by an unconventional newcomer in her kitchen. Charmingly, if unsurprisingly, the tale equates the characters’ attitudes about food with their philosophies about life.

12. Fried Green Tomatoes (1991) [Universal]
Four talented actresses tell a multi-generational story about friendship among women, centered around delicious Southern-cuisine concoctions and the unappetizing and satisfyingly vengeful fate for one Very Bad Husband.

11. Fast Food Nation (2006) [Fox Searchlight]
Richard Linklater’s fictionalization of Eric Schlosser’s non-fiction book will never let you look at your value meal the same way again. After all, “There is shit in the meat.”

10. Delicatessen (1991) [Miramax]
A bizarre, darkly funny dystopic film about a post-World War II French apartment building under severe food rations from the government. To accommodate for the shortages, the butcher/landlord kills off his tenants one by one, selling the meat to the rest of the building via the currency of bags of dried corn.

9. Julie & Julia (2009) [Columbia]
Lost and directionless Julie embarks on a year-long project to cook every dish in Julia Child’s iconic cookbook, Mastering the Art of French Cooking. Killing lobsters and creating bizarre French concoctions, Amy Adams and Meryl Streep journey through the world of French gastronomy.

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Eat real. Eat local

Mentre stavo cercando delle animazioni su temi legati alle filiere e all’alimentazione mi sono imbattuta nel video prodotto nell’ambito del progetto Eat real. Eat local. Il contenuto è rivolto ai canadesi ma i temi ci sono comunque familiari: attenzione alle filiere, all’ambiente, alla stagionalità, maggiore consapevolezza negli acquisti. La sorpresa è che il committente è la Hellmann’s Best Food, brand della multinazionale Unilever. L’azienda è leader nella produzione di maionese e salse derivate per il mercato di Stati Uniti e Canada.
Lo chiamiamo un esempio di greenwashing? Con questo termine che deriva delle parole inglesi green (verde) ewashing (lavare) ci si riferisce a quelle aziende, industrie, entità politiche o organizzazioni che organizzano campagne marketing eco-friendly. Il tutto allo scopo di creare un’immagine positiva di proprie attività (o prodotti) e distogliere l’attenzione dalle proprie responsabilità nei confronti di impatti negativi sull’ambiente.

Il video comunque per me è un piccolo capolavoro di animazione.

Berlinale 2010: omaggio ad Avati con Trailers Filmfest in the World

Sarà dedicato al regista Pupi Avati uno degli omaggi del Trailers Filmfest in the World nell’ambito del 60° Festival del Cinema di Berlino.

notizia a cura di Valentina D’Amico

L’Associazione Culturale Seven, in collaborazione con Buonitalia Spa, società del Ministero delle Politiche Agricole, Alimentari e Forestali, presenterà nei più importanti festival cinematografici internazionali il Trailers FilmFest in the World, la sezione itinerante del festival dei trailer cinematografici, unico in Italia e in Europa, che si svolge ogni anno a Catania con la direzione artistica di Stefania Bianchi, giunto quest’anno all’ottava edizione.
Trailers FilmFest in the World è nato con l’obiettivo di promuovere e far conoscere il legame forte e significativo che esiste tra il cinema italiano e il cibo. Prima tappa del 2010 quella al Festival Internazionale del cinema di Berlino (dal 16 al 18 Febbraio), per poi proseguire con altri due appuntamenti di grandissimo prestigio: il Festival di Cannes e la Mostra d’Arte Cinematografica di Venezia. Tre prestigiose vetrine cinematografiche in cui si potranno “assaporare” piccoli assaggi di cinema italiano, appunto i trailer, e piccoli assaggi di cucina italiana. Con la finalità di favorire una maggiore diffusione e conoscenza del cinema e del cibo italiani di autentica qualità. Trailers FilmFest in the World è un evento nuovo e dinamico, un’occasione importante per valorizzare il nostro cinema anche come veicolo per la diffusione e la conoscenza della cultura enogastronomica italiana. Attraverso uno “spazio” nei tre importanti festival cinematografici, si proporrà un viaggio nel cinema italiano osservato e “gustato” nella sua dimensione gastronomica. Per rivivere i momenti più belli e le immagini indimenticabili di un cinema che vede protagonista il cibo. Per scoprire, gustandoli, i prodotti più prestigiosi della nostra tradizione enogastronomica.

Durante il Trailers Film Fest in the World, che avrà il suo spazio all’interno dell’European Film Market in collaborazione conCinecittà Luce, verrà proiettata una selezione di trailer di film di Pupi Avati dal titolo ‘Il gusto nel cinema di Pupi Avati’. Proprio del forte binomio tra cinema e cibo parla il regista in una intervista esclusiva rilasciata agli organizzatori del Trailers Film Fest in the World e che verrà proiettata a Berlino. In uno stralcio dell’intervista Avati spiega che “nell’Italia dalla quale provengo – l’Italia degli anni trenta – la tavola era una delle prime cose che venivano offerte a chi giungeva da fuori. Il cibo e il dormire, gli elementi essenziali per la sopravvivenza. Inevitabile che l’elemento “cibo” fosse considerato in molti dei miei film. Molto spesso, nella storia del nostro cinema, abbiamo avuto a che fare con gli alimenti. Gli alimenti raccontano le psicologie dei personaggi, il livello sociale, culturale, anche se ora, in tempo di omologazione, forse tutto questo si è appiattito”. Di seguito un breve stralcio dell’intervista.